Open your Profit & Loss statement. I'm willing to bet that the IT line is sitting squarely in the expense column, right next to rent, electricity, and paper towels.
For many business owners, IT is seen as a necessary evil; a cost center, a black hole they just have to throw money into. When you see a technology bill, you get that double-take and cringe. Your primary goal is to minimize this cost; often to the point of avoidance.

